M13
Internal Branding

We shine brighter together.

My Contribution
Lead designer
Brand expression and concepts
Packaging concepts & layouts
Photo styling 
UX/UI design

 

Messier 13 (M13) is one of the brightest star clusters in the northern sky. It’s full of vivid individual stars, but when those stars come together, they create something extraordinary. At M13 (an L.A. venture firm), they set out to bring this space metaphor to life through their look, feel, voice and even a mascot.

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Baggu_Bag.png
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Welcome to the team.

Onboarding for new team members felt like Christmas. For M13 we created an unboxing experience that took the swag bag to a new level. Filled with astronaut food, a Novi stress ball, water bottle, sweatshirt…and T-shirt, notebook, pen, stickers, and a custom Baggu lunch bag.

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